Today is hard to give permissions for all marketing team members. Not all of them should send messages (Email, SMS and Push), active programs, see all contacts on database and create queries and/or contact lists. User permission needs to be granular and per feature considering create, read, write, delete and some cases active or send rights.
That will allow marketing team members with different roles be able to safely work together without a chance to execute other activity like send unapproved message, active programs in development and create scorings.
What is your industry? | Computer Services |
What is the idea priority? | High |