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Reporting of clicks based on link address instead of separated for each time that address was linked in the email

The Performance Insights report has been very useful for weekly reporting that we do. Thank you!

There is one thing that I would like to be able to do with this report that I do not see as a current option.

We have a widget added to an "Email Comparison" report in the Performance Insights reports. The main things this widget shows are "Link Name", "Link", and "Link clicks (unique)". However, instead of it reporting separately for each place there is a clickable link, we like to report a total number of clicks based on the link address. For example, if the email being reported on had three places that linked to www.google.com and three places that linked to www.mywebsite.com, could I have this report show me only two totals - one for each of the two link destinations?

In other words, could we have reporting of clicks based on link address instead of separated for each time that address was linked in the email?


Thank you!

  • Grace McCain
  • Nov 4 2020
  • Future consideration
What is your industry? Other
What is the idea priority? Low
  • Maddy Devetski commented
    November 18, 2020 20:15

    Hi,

    I'm glad you are enjoying the weekly reporting! With regards to filtering down to a specific link + seeing metric totals on links specified, I can see this being under consideration for the future state of Performance Insights. Thank you for submitting this, and I will keep the status of it updated as it changes.

    Thanks,

    Maddy