Marketers want to know in which point of program customers received the SMS, in order to better understand the customer journey and its performance problems.
This information is already delivered in email send events
What is your industry? | Banking |
What is the idea priority? | Urgent |
Here's a workaround you might try:
When you configure the SMS Program Step, append the Step Name to the Message Name. Message Name is included in the 'Source' field of the UBX event 'sentSMS'.
Here's a sample of what would be returned in the UBX sentSMS event source fields:
1 Program Step1:
{ "name": "source", "value": "mailingId=xxx1,jobId=xxx3,reportId=xxx2,recipientId=xxx,eventSource=mGage,campName=null,msgName=Offer_Step1", "type": "string", "isSync": false},
2. Program Step 2:
{ "name": "source", "value": "mailingId=xxx3,jobId=xxx5,reportId=xxx4,recipientId=xxx,eventSource=mGage,campName=null,msgName=Offer_Step2", "type": "string", "isSync": false},