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Add ability to delete unused segments considered 'personal data'

We have created segments in the past for various countries, states, and cities that are not in use. Some were created in error. We would like to delete but run into the following error:

"You cannot delete this segment, because it makes use of Personal Data."

I understand GDPR but do not understand why were are not able to delete segments not in use.

  • Jan Rogers
  • Jul 24 2020
  • Future consideration
What is your industry? Retail
What is the idea priority? Medium