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Add additional event attributes for products for UBX event Add to Cart

Request to add 1-3 open attributes for product use under Business Conversion: Add Item to Cart. In order to ensure they can be used fluidly for attributes that are important to each organization, perhaps a Product Other, Product Other 2, etc. Specifically this is coming from an organization that is requesting Brand as an addition but this could apply nicely to many verticals if added with some flexibility.

Currently the event attributes under Business Conversion: Add Item to Cart are as follows: Category, Product ID, Product Name, Product Desc, Product URL, Image URL, Color, Size, Quantity, Currency, Base Price.

  • Greta Wallgren
  • Feb 28 2020
What is your industry? Retail
What is the idea priority? High