Within Google Ads, you can match on Email, Phone, and/or FName, LName, Zip, Country. Currently within Social Audiences, you can only match on Email or Phone. We would like the same capabilities to match on all 3 keys within Social Audiences as is allowed loading directly through Google Ads.
How will this idea be used?
Will be able to get a similar match rate loading through Social Audiences to Google as we are when loading directly to Google. |
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What is your industry? | Insurance |
What is the idea priority? | Low |
Transferred to Campaign as Social Audiences owns this integration