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Update Program Email Content in real-time without deactivating

Currently, when building an automation program, email content must be static - i.e. the template is built, uploaded and applied to the relevant program. If you want to amend the email content within a program you must make the amends to the template, deactivate the program, upload and apply relevant actions again, and then re-activate - a quite tedious and time consuming process.

It would be extremely useful to be able to update email template content & URL's in the template section and have the relevant program reflect these changes instantly (once content fully approved). With regards any 'click activity' that might trigger an action within the program; as long as the URL label / name remains the same, the program would not have to be altered at all - it would simply recognize the same URL label / name and continue to run accordingly.

  • Guest
  • Feb 26 2020
  • Future consideration
What is your industry? Financial Markets
What is the idea priority? High
  • Sthephan Herbst-Morris commented
    May 19, 2021 16:30

    This is definitely a big miss and allowing content scrape mailings in programs would be very helpful for clients that need to constantly change their content in automated campaigns, but don't want to go through the process of deactivating a campaign, deleting a step, reattaching a campaign, and then turning the program back on. I vote we make this change ASAP!

  • +46